Room dedicated in honor of sports reporter

By Julia Laude

The Department of Media and Communication conference room has been renamed in honor of sport broadcaster Lowell MacMillan and his impact on the Rochester community.

Many representatives of the college attended the dedication ceremony April 13, including President Dr. Donald Bain. He gave a brief history of MacMillan’s work in the communication field. MacMillan was a protege of radio announcer and producer William A. Fay, namesake of the whom the building where the room is located.

Many of the attendees agreed that the Fay building’s conference room was a great place to honor MacMillan. “To many people he was local radio. It’s wonderful and very fitting to dedicate this in the William A. Fay building,” Bain said.

A longtime friend of MacMillan, Dave Occor, helped arrange the dedication and also spoke about MacMillan and his career. College chaplain the Rev. Joe Lanzalaco blessed the room with a small bottle of holy water, which is another tradition when spaces on campus are dedicated.

The final event to take place was a ribbon cutting to officially declare the name change.


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Courier places third in annual better newspaper contest

By Julia Laude

The Cardinal Courier earned third-place honors for both overall excellence and excellence in sports coverage in this year’s Better Newspaper Contest, sponsored by the New York Press Association for college newspapers around the state.

For the contest, student work is submitted to categories like general excellence, best news story, best column, best sports coverage and editorial. Approximately 4,000 entries are received each year.

This is not the first time the Courier has taken home contest honors. Plaques from awards won in previous years can be seen in the Courier’s office.

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This year Courier students Greg Pokriki, Kyle Lumsden and Joel Rivera won third place awards for best sports coverage while the newspaper as a whole won third place for general excellence.

“I am very happy to get recognized for that work. Everyone on the staff puts a lot into what we put on the shelves. . .It’s great to see people enjoying that,” Pokriki said.

Courier adviser Marie Villa says she’s proud of the work her students do. “Since I’ve been here, I’ve been putting students work in for these awards,” Villa said. “I’m happy because the hard work has really paid off.”

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The contest judges also give feed back to the students about their work.

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MIT professor speaks at Lobene Lecture

By Julia Laude

A Massachusetts Institute of Technology professor captured the St. John Fisher College audience by explaining how technology is a big distraction in our everyday lives.

MIT professor Sherry Turkle visited St. John Fisher College on March 23 to speak with students, faculty and staff at the Lobene Lecture about her perspective on technology.

Alumnus Mark Lobene, who funded Turkle’s appearance, and many of the event coordinators were excited to hear her speak.

“I’ve actually been reading her stuff since before I went to grad school,” said professor and event coordinator Jeremy Sarachan. “I got very much involved because I was very excited she was coming.”


Sherry Turkle speaking at the Lobene Lecture.

At the event Turkle spoke about how the advancement of technology affects how we think and speak. She explained when we get bored, we turn our boredom into a problem and try to solve it with technology. She added through her experiences, that people’s lives are so consumed by technology that they can’t wait even a few minutes without checking our phone.

She went on to share her research and how she conducted tests to see how individuals react to being alone. In one research project, Turkle’s subjects were instructed to give themselves an electrical shock after a certain amount of time to indicate that they were bored. Her experiment determined that people find it uncomfortable to be alone for 6 minutes and that they’d rather give themselves shocks than sit alone in quiet reflection.

Students took away from this lecture how much time we actually spend on our mobile devices. As Media and Communication student Connor Chmiel said, “It really opened my eyes to a lot of different ideas and concepts that I haven’t thought about. I get so caught up in technology that I don’t think about the consequences of what happens.”

Before Turkle spoke at the event, she spent the day with students in the digital cultures major in a questions and answers panel discussion. All of the students were given readings of her research so they would be prepared when asking questions.

Sarachan felt that bringing in someone of Turkle’s stature would inspire students. “When you see someone this gifted and knowledgeable and committed to her field, it gets students excited about learning and gets them excited about the field of digital studies,” he said.

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Students make podcasts as independent study

By Julia Laude

Two students interested in radio performance and production have been taking advantage of St. John Fisher College’s recording booth to make podcasts for an independent study project.

Jillian Nalivyko and Laura Polisseni began this independent study to gain more experience. Both students have worked with radio through current and past internships, but this is the first time they’ve put a radio show together by themselves. The set up a Soundcloud account through which the podcasts can be heard.


Jillian Nalivyko and Laura Polisseni in the recording booth setting up for their podcast.

Nalivyko and Polisseni produce a weekly show running 10 to 15 minutes where they discuss topics on entertainment, lifestyles, and fashion. They also have a Flashback Friday segment and a Tinder Tangent segment included in their show. “We covered Tinder a lot because Jill goes on a date every other week from Tinder and she usually has ridiculous stories,”  Polisseni said.

They make a plan before going into the recording studio for the show. They come up with an outline of topics they want to discuss a few days before recording. “We’ll set everything up, then we’ll record, then we listen to it back, edit the whole thing, and then put it up on the Soundcloud page. Then it goes up on social media pages,” Nalivyko said.

Media and Communication adjunct professor Rob Linton advises Nalivyko and Polisseni on their podcast they produce each week. They send the podcast to him, as soon as they finish it, and he sends them an email that night or over the weekend, telling them what he liked and what they can improve on.

Nalivyko and Polisseni agreed that getting started in radio isn’t as difficult as it may seem. “If you want to be on air, there’s no better practice than to do your own podcast,” Polisseni said.

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Courier students travel to college media conference

By Julia Laude

Cardinal Courier staffers traveled to New York City to attend the College Media Association’s annual conference, where they talked with professionals in the communication field.

The conference was held at the Sheraton hotel in Manhattan during the week of March 9. Over 150 schools from all over the nation, including Alaska and Hawaii, attended the conference.

There were a variety of classes including a session with the co-founders of the social media app Yik Yak, who talked about using the app for news sourcing.

The students were able to hear from many professionals in the media environment. They learned new techniques and ways to improve their skills.

Courier managing editor Olivia Lopez said she learned about “specific editing techniques that were different from what I was used to, which I know will help me a lot . . . I’m excited to bring it to our organization and how we can go from there.”

Watch a video report on the trip here.

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PR class visits City Hall as part of class project

By Alexis Verone

Tuesday March 10 was no ordinary classroom lecture for Professor Arien Rozelle’s Advanced PR & Campaign Management class. The students traded in their desks and notebooks for the busy streets of Rochester on their trip to City Hall in conjunction with their service-learning project.


Patrick Flanigan; New Media Editor for the City of Rochester Communications Bureau, left, discussing the PR plan for the Grove Place neighborhood Camille Audette, center, and Devon Donatello, right.

Patrick Flanigan, new media editor for the City Of Rochester Bureau of Communications, led the class in a discussion about campaigns being developed by the class for the city that center on the importance of Rochester’s diverse city culture.

The students were given a tour of the Communications department and a behind-the-scenes look at the organization, design, and production of the campaigns for the City of Rochester.  At the end of the tour, James Smith, director of communications, gave the students a description of his job and valuable tips for success in the industry.

Each group of students then was given an opportunity to ask questions, present a progress report on their current campaign strategies, and receive feedback from Flanigan.


The whole class in the City Hall atrium with Patrick Flanigan, New Media Editor for the City of Rochester Communications Bureau, far right


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Local professionals participate in public relations panel

By Julia Laude

Local professionals in the communication field participated in a series of public relations panels called Meet the Media where they spoke with current St. John Fisher College students about their experiences.

The Meet the Media events took place on three different days during professor Arien Rozelle’s public relations classes and one on the evening of Feb. 26. The panelists that night included Channel 8 news producer Scott Pukos, City Newspaper Editor Jake Clapp, first audience analyst for the Democrat and Chronicle Len LaCara, co-founder of The Rochesteriat Stefanie Schwingle, and Channel 8 anchor Mark Gruba.


From left to right: Scott Pukos, Jake Clapp, Len LaCara, Stefanie Schwingle and Mark Gruba.

The panelists spoke about the many aspects of their jobs including what a typical day would be. Gruba and LaCara agreed that there is some pattern to their job, while the others said there was none. “I think one thing that is typical about most days, for me at least, is that I love what I’m doing. Every day I walk in and I get to work with the greatest group of journalists in Rochester and part of what I get to do every day is help them be better,” LaCara said.

The panelists also discussed what makes a good news release stand out and what keeps the reader interested. Taking the time to make sure your work is well written and easy to read is a simple way to impress your reader. “The first thing I look at is the writing. We’re all writers, if something is not well written, if it has typos, grammatical errors, it would be something that would not appeal to me,” Pukos said.

At the end of the discussion, the professionals gave the students some final advice. As technology grows, students and young professionals need to be open minded and willing to try new things. “Start somewhere and see where it goes. If someone says ‘Hey you’re a great writer, you’re good at this,’ explore that opportunity and practice that,” Schwingle said.

Many students from the different Media and Communication Department student media organizations came to learn from these professionals. PRIMA member Jake Allen said, “It was great that the many different media outlets could show up to give us feedback about their jobs and their experiences in the field. The thing that stood out the most to me was whatever we choose to do, we should do something that our heart tells us to do.”

After the panel discussion, students and the professionals participated in a networking event.

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Media and Communication students take New York

By Julia Laude

Groups from St. John Fisher College’s media and communication department traveled throughout New York state just before and during spring break to gain knowledge to better themselves and the department.

Professor Dr. Todd Sodano, Cardinal Media adviser Marie Villa and professor Arien Rozelle traveled with students on the various trips.

Joint Journalism and Communication Historians Conference

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From left to right: (back) Todd Sodano, Ashley Brown, Katherine Lee, Doug Szczesny, Chris Genrich (front) Allen Thomas, Julia Stanchus, Laura Polisseni, Rob Sweet

Sodano began bringing students to the Joint Journalism and Communication Historians conference in New York City during his second year at St. John Fisher College in 2010. The trip originally was meant for students to record the conference for promotion. Students interviewed the organizers and participants as well as capturing video to create news packages.

However, this is the first year that the group didn’t participate in the conference. Feedback was given from previous students, saying that touring neighborhoods is a better idea. This way students can see potential housing if the opportunity for a job or internship were to happen. “Even if they have no desire to move there, [the trip helps] just to get an idea on what career opportunities that exist if you’re a media and communication major,” Sodano said.

As well as touring neighborhoods, the group visited film and television organizations and museums. Students attended tours of NBC studios, the Syfy Network, the Molecule, and the Museum of the Moving Image.

College Media Advisers National College Media Convention

When Villa began working at St. John Fisher College in 2012, she was was told that she could bring five students to the College Media Advisers National College Media convention.

This conference is a three day event during which students attend sessions to bring knowledge back to the Cardinal Courier. There are over 300 such programs that students can attend and they’re in class from 9 a.m. to 4 p.m.. These classes discuss a variety of topics including newspapers, magazines, sports, photography, yearbooks and broadcasting.

Live tweeting is another aspect Villa wants students to do. With the growth of social media and technology it’s important to understand how content is formatted and shared. “I want them to see how important live tweeting is and I also want them to get the idea and show students what they are doing outside of school,” Villa said.

Marist College’s PRSSA Developing A Well Rounded Professional Conference


From left to right: (back) Evren Durmaz (front) Chloe Smith, Allie Guido, Arien Rozelle, Jake Allen, Sarah Fredendall, Morgen Irwin

This was Rozelle’s first time attending the Marist College’s PRSSA conference. She was excited to hear from all the panelists on this year’s theme of Developing A Well Rounded Professional, and to bring students to another school to meet their peers that are going to be going into the same industry.

“It’s an opportunity for students to hear panelists in the field of public relations, to meet other students interested in public relations, and meet other PRSSA groups, and other public relations firm groups,” Rozelle said.

Students participated in discussions with Marist college public relations professors and professionals in the field. The topics spoken about included sports, food, career and finding your niche.

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Photo, DCT students present show of works at Welcome Center

The Digital Cultures and Technologies Student Art Show is currently on exhibition in the Patricia O’Keefe Ross Gallery in the Welcome Center.

All students, faculty, and staff are invited to the reception from 5:30-7:30 p.m. Thursday March 12 in the gallery.

The artwork in this room comes from three classes associated with the Digital Cultures and Technologies program at St. John Fisher.

The prints were produced by students enrolled in Photo I: Art Photography (COMM/ARTS 236) in the fall and in Digital Art (ARTS 112) this semester. Professor Heather Erwin teaches these classes, which include substantial work in digital manipulation and associated art techniques.

The installations throughout the space were created by students currently enrolled in Algorithmic and Data Art (DIGC/ARTS 259), taught by Professor Jeremy Sarachan.  The works explore graphics through the lens of student-designed interfaces. Whether it’s pressing a button, turning a knob, taking off your shoes and using your feet, or grabbing a piece of fruit, visitors will consider how removing all the gloss and perfection of modern technology—exposing the wires and the circuitry—help us to better comprehend how technology works and how it’s working us.

The show runs 9 a.m. to 4 p.m. weekdays through March 25.

Students whose work will be on display are:

  • Hayley Barber
  • Stephanie Beiter
  • MarcAnthony Bucci
  • Nick Carmardo
  • Kate Coleman
  • Jonathon Dean
  • Devon Donatello
  • Justyn Dugan
  • Craig Heier
  • Caitlin Higgins
  • Morgen Irwin
  • Marc Iseneker
  • Katherine Lee
  • Michael Magee
  • Jeff Mangiafesto
  • Quinton Marchand
  • Ariel Ortega
  • Derek Palmer (recent graduate)
  • Luciano Pietropaolo
  • Katie Weidman

Dr. Catherine Sweet, Arts and Science Assessment Coordinator, served as consultant for the project.

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Prospective high school students visit campus

By Julia Laude

High school students from New York state participated in St. John Fisher College’s Media and Communication Department’s Spend-a-Day program to experience a day within the major.

During the day the prospective students participated in the department’s clubs as well as talking with staff about classes. They created their own front page of the Cardinal CourierScreen Shot 2015-03-04 at 19.15.43 and a segment of Vegas Rules for Cardinal Television. Visiting assistant professor Arien Rozelle talked about public relations and media management while associate professor Jeremy Sarachan talked about digital cultures and technologies.

While students worked with the different department organizations, parents attended presentations on career preparation and the importance of a liberal arts education. Internship director Lauren Vicker talked about career seminar class and the internship program students take. During the career preparation discussion, Associate Professor Dougie Bicket talked primarily about his experiences with helping students to analyze, and think critically about, the power of visual images in society.

For lunch, students and their parents sat with current media and communication students to talk about the department in more detail.

The students ended their day with a student-to-student panel where they could ask current students in the major questions. After closing remarks from professors, students and parents were given the chance to take a tour of campus with an admissions tour guide.

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